Aisles of Melody: A Dreamy Detour with Retail Reverie

Turn the corner of any mundane day and you just might find Retail Reverie—a shimmering slice of nostalgia and what-ifs by UK’s Andrew Hartshorn and Spain’s John Serrano. Their debut collaboration feels like flipping through a photo album you didn’t know you had, filled with missed glances, maybe-love, and a grocery store aisle that holds more than just canned beans.

Hartshorn’s orchestral flourishes conjure up something straight out of a Paul McCartney daydream. But it’s Serrano’s warm, multi-layered vocals that wrap around you like a favorite sweater, giving this song its heart. You can hear the musical kinship they share, with echoes of ELO and 10cc whispering through the harmonies, yet nothing here feels borrowed or old.

Lyrically, it’s tender and wistful—a lonely-hearts tale dressed up in clever storytelling, where a chance encounter in a supermarket blossoms into something that lingers far beyond the frozen section. There’s regret, there’s redemption, and in the end, a quiet joy that makes you smile like you just ran into an old flame who remembered your name.The fact that this magic was cooked up in two home studios across countries and then polished at Abbey Road? That’s just the cherry on top. Retail Reverie isn’t just a debut—it’s a promise that Hartshorn and Serrano are here to soundtrack your sweetest daydreams.