King of Nothing is a song that combines reggae, rock, and Caribbean rhythms, creating a unique, melodic rhythm that invites listeners to start jiving. This is the signature style of Black Creek Reign, a band based in Toronto that has been active for over eight years. They are known for exhilarating audiences with gritty power chords and catchy melodies sung throughout mindful lyrics. Aside from its brilliant sound, King of Nothing carries a great message touching on the world’s obsession with riches and the hopeless pursuit of wealth. 

The track’s lyrics are thought-provoking allowing listeners to reflect on the systematic inequalities that eventually lead to greed. This is not the first time Black Creek Reign has done this, as their previous hit, Wall Street. The song starts with simple guitar riffs and a slow buildup to the reggae beat. Each part of the song is rhythmic and incredibly catchy, carrying on through the whole duration. Its dynamics play with the band’s Caribbean heritage and the implementation of soca mixed with the reggae-rock tone. The band blends and synchronizes powerful vocals with the groovy bassline and instruments. Elements such as the signature percussions of reggae-styled music and the sound of bending electric guitar notes in the background are mashed together excellently to create a new, fresh, and unique sound.

Listen to King of Nothing on all your favorite music streaming platforms now!